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Assistant Manager, Market Testing

Franchise World Headquarters, LLC
United States, Florida, Miami
1000 Northwest 57th Court (Show on map)
Apr 30, 2026

We are Subway Headquarters! A dedicated team of professionals supporting thousands of franchisees around the globe.

Assistant Manager, Market Testing


The Assistant Manager, Market Testing helps execute Subway's in-market testing across the system. Reporting to the Senior Manager, Menu Strategy & Market Testing, this position serves as the central hub for all market tests, partnering with Culinary, Operations, Supply Chain, and Consumer Insights to validate menu decisions with real-world data before they scale.


Responsibilities

  • Execute market tests - including volumetric simulations - from test design through execution and post-test analysis, across menu items, platforms, and pricing strategies coming from Culinary, Marketing, and cross-functional teams.
  • Help define test structures, success criteria, measurement frameworks, and sample plans for every market test, ensuring rigor and consistency across programs.
  • Analyze test results alongside consumer research, sales data, and operational feedback to build clear go/no-go recommendations for senior leadership.
  • Partner with Operations and Supply Chain to assess execution readiness, restaurant-level complexity, and operational feasibility for all tested concepts.
  • Collaborate with Consumer Insights to integrate research findings, guest feedback, and competitive intelligence into menu strategy and test design.
  • Monitor competitive menu activity across QSR and fast-casual to identify trends, whitespace, and strategic positioning opportunities for the Subway menu.
  • Execute structured feedback loop between in-market test results and ongoing menu strategy refinement.


Qualifications

  • Bachelor's Degree required (Marketing, Business, Food Science, or related field preferred)
  • 1-3 years of experience in marketing with QSR, fast-casual, or CPG
  • Experience working cross-functionally with Culinary, Operations, Supply Chain, and Consumer Insights teams a plus.


Skills

  • Analytical rigor with deep experience interpreting test results, sales data, and consumer research to drive decisions.
  • Excellent communication and presentation skills
  • Strong project management capabilities with the ability to run multiple concurrent test programs across different stages.
  • Comfort operating in a fast-paced, matrixed environment where test priorities shift based on business needs.
  • Collaborative mindset with the ability to influence cross-functional partners without direct authority.

The Company is only considering applicants who are currently authorized to work in the country the position is based. AA/EOE/D/V

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