Digital Content Manager

Where Conviviality is at work.

North American Distillers (NADL) is where we manufacture our award-winning American Whiskeys such as Jefferson's, Rabbit Hole, TX Whiskey, Skrewball, and Smooth Ambler. NADL is part of Pernod Ricard, a global premium spirits and wine company. We're the team behind leading brands such as ABSOLUT Vodka, Jameson Irish Whiskey, Malibu, Kahlua Liqueur, and The Glenlivet Scotch whiskey, as well as many more superior wines and exquisite champagnes!

Working at NADL is all about igniting conviviality in all that we do. Derived from the French word, convivialite...it means human connection, authenticity, friendly, and jovial. Conviviality is energy and spirit with a splash of je ne sais quoi and is a core philosophy around how we live and work at Pernod Ricard.

Guided by our 4 core values: (1) grounded in the real; (2) fiercely authentic; (3) passion for challenge; and (4) connected beyond borders; we are team players, dream makers, trailblazers, movers and (cocktail) shakers. We have a passion for living life to the fullest, making new friends every day, and realizing our potential as people and as a business!

The salary range for this role, based in New York, is $107,360.00 to $134,200.00. The range may vary if the role outside of this location. Base salaries are determined during our interview process, by assessing a candidate'sexperience, skills against internal peers and against the scope and responsibilities of the position.

Job Summary

Join Pernod Ricard as Digital Content Manager, where you'll lead the development and execution of impactful communication campaigns that foster brand desire across North American brands. This role is pivotal in ensuring consumer-centric messaging that aligns with brand identity and values across diverse digital and social channels. If you're passionate about creative storytelling, cultural relevance, and delivering best-in-class content strategies, this is your opportunity to make a meaningful impact.

Who will love this job

You're a creative strategist who thrives on turning insights into compelling digital content. You enjoy collaborating with agencies and cross-functional teams, managing complex projects, and influencing stakeholders to deliver exceptional results. If you're detail-oriented, culturally attuned, and excited about shaping brand narratives that resonate globally and locally, you'll feel right at home here.

What you'll do

Campaign Development & Digital Strategy

• Develop global and regional communication campaigns informed by consumer insights, media planning, and digital marketing needs.

• Create inspiring briefs that drive creative excellence and manage relationships with external creative partners.

• Ensure integration of visual identity imperatives and compliance with budget guidelines.

Content & Cultural Platforms

• Manage and report on social media content strategy to ensure consistent brand messaging.

• Collaborate with Culture & Creative teams to develop cultural platforms and lead global sponsorship initiatives, collaborations, and influencer programs.

• Implement pre- and post-testing protocols to maximize asset quality and effectiveness.

Stakeholder Collaboration

• Work closely with internal teams including Brand Comms, Digital Marketing, and external agencies to ensure alignment and adoption of campaigns.

• Maintain strong cross-functional relationships to drive execution and performance measurement.

What's in it for me?

Being part of an inclusive and diverse company where professional development and internal career mobility is front-and-center to our talent strategy. This means your career at Pernod Ricard has many possibilities. You'll be part of a culture that celebrates the rich diversity of our people across the globe and be part of our long-standing commitment to making exceptional products, giving back to our communities, and honoring our responsibility to preserve the environment.

Required qualifications

• 5+ years of experience in digital content management, brand communications, or social media strategy.

• Strong expertise in creative briefing, content creation, and consumer insights.

• Proven ability to manage cross-functional projects and influence stakeholders.

• Excellent communication, collaboration, and creative judgment skills.