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Director of System Access

Mary Free Bed Rehabilitation
United States, Michigan, Grand Rapids
235 Wealthy Street Southeast (Show on map)
Oct 22, 2025
Director of System Access

Mission Statement

Restoring hope and freedom through rehabilitation.

Employment Value Proposition

At Mary Free Bed, we take pride in our values-based culture:

  • Focus on Patient Care. A selfless drive to serve and heal connects all MFB employees.

  • Clinical Variety and Challenge. An inter-disciplinary approach and a top team of professionals create ever-changing opportunities and activities.

  • Family Culture. We offer the stability of a large organization while nurturing the family/team atmosphere of a small organization.

  • Trust in Each Other. Each employee knows that co-workers can be trusted to make the right decision for our family, patients, staff, and community.

  • A Proud Tradition. Years of dedicated, quality service to our patients and community have yielded a reputation that fills our employees with pride.

Summary

Responsible for partnering with acute care hospital systems to achieve targeted post-acute care utilization based on industry best practices. This includes all levels of post-acute care with a focus on serving patients in acute inpatient rehabilitation settings throughout the Mary Free Bed System.

  • Lead access and business development teams across the Mary Free Bed System. (Clinical liaisons, business development managers)

  • Develop market specific strategies to leverage the Mary Free Bed continuum of care.

  • Work with leadership to identify patient needs and opportunities to serve more patients through program development.

  • Collaborate with acute care teams to integrate Mary Free Bed consulting providers and clinical liaisons to serve achieve post-acute care utilization targets.

Essential Job Responsibilities

  • Work with system business development team to establish plans to achieve targeted patients served in each market

  • Establish appropriate team structures with new partnerships to provide best practice access models

  • Leverage and share best practices with Mary Free Bed System sites

  • Hire and train new staff in the Mary Free Bed System

  • Responsible for achieving inpatient referrals and admission goals from target physicians through strong physician relations

  • Manage projects in acute care systems with shared goals to achieve shared metrics

  • Report at Mary Free Bed Advisory Board meetings where necessary

  • Collaborate with marketing team for development and implementation of marketing materials (print, digital) needed for Access teams

  • Routinely meet with access teams including clinical liaisons and access providers to lead Mary Free Bed initiatives

  • Establish and maintain direct personal working relationships with key physicians in specialty areas including acute care hospitalists, trauma surgeons, neurosurgeons, orthopedic surgeons, vascular surgeons, general surgeons, internists, neurologists, critical care, trauma, LTACHs, etc.

  • Use marketing tactics to drive referrals to Mary Free Bed Network based on capacity, program capabilities, patient choice

  • Responsible for targeted payer mix initiatives in Mary Free Bed System (Commercial, worker's compensation, auto no fault)

  • Use data and metrics to forecast changing market needs and referral patterns

  • Adjust relationship activities for target referral physicians to promote growth

  • Support broader MFB referral/admissions marketing activities when possible

    • Drive regional referrals to MFB System sites as appropriate

    • Hospital tours

    • Hospital events

    • Network meeting opportunities between MFB staff and key referring hospital staff

  • Leadership Must-Haves will be followed for patient and staff interactions:

  • We'll embrace all people by:

    • Treating everyone with dignity and respect.

    • Opening more doors to opportunity for others to succeed.

    • Growing talent and people.

    • Ensuring a welcoming experience for all we serve, regardless of origin, race, religion, disability, sexual orientation or socioeconomic status.

    • Taking action against discrimination.

    • Honoring our differences and how we collaborate.

    • Educating staff, patients and the communities we care for.

    • Restoring hope and freedom, together.

    • Rounding

    • Thank You Notes

    • Employee Selection/Peer Interviewing

    • Key Words at Key Times

    • AIDET + Promise

    • Standards of Behavior

Customer Service Responsibilities

Demonstrate excellent customer service and standards of behaviors as well as encourages, coaches, and monitors the same in team members. This individual should consistently promote teamwork and direct communication with co-workers and deal discretely and sensitively with confidential information.

Responsibilities in Quality Improvement

Contribute by identifying problems and seeking solutions. Promote patient/family satisfaction where possible; participates in departmental efforts to monitor and report customer service.

Essential Job Qualifications

  • Bachelor's degree in sales/marketing, allied health, or related field

  • Demonstrated ability to establish and maintain referral relationships with physicians

  • Energy and passion for driving change

  • Strong knowledge of rehabilitation services and principles of marketing and sales.

  • Demonstrated written and verbal communication skills.

  • Demonstrated ability to work both independently and in conjunction with a team of professionals for problem solving.

  • 10+ years of experience.

Preferred Job Qualifications

  • Experience in marketing and sales leadership within the healthcare industry.

  • MBA or related master's degree

Physical Requirements for Essential Job Qualification

None

Occasionally

(Less than 1/3)

Frequently (1/3 to 2/3)

Majority (More than 2/3)

Remain in a stationary position: Majority (More than 2/3)

Traverse or move around work location: None

Use keyboard: Frequently (1/3 to 2/3)

Operate or use department specific equipment: None

Ascend/Descend equipment or ladder: None

Position self to accomplish the Essential Functions of the role: None

Receive and communicate information and ideas for understanding: None

Transport, position, and/or exert force: Up to 10 pounds

  • Up to 25 pounds: none
  • Up to 50 pounds: none
  • Up to 75 pounds: none
  • More than 100 pounds: none
  • Other weight: Up to pounds: none

Consistent with the Americans with Disabilities Act (ADA), it is the policy of Mary Free Bed Rehabilitation Hospital to provide reasonable accommodation when requested by a qualified applicant or employee with a disability, unless such accommodation would cause an undue hardship. The policy regarding requests for reasonable accommodation applies to all aspects of employment, including the application process. If reasonable accommodation is needed, please contact the Talent Acquisition team at recruitment@maryfreebed.com.

Mary Free Bed is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, genetic information, veteran status, disability or other legally protected characteristic.

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