New 
Senior Product Go to Market Manager
 Microsoft | |
 United States, Texas, Irving | |
| 7000 State Highway 161 (Show on map) | |
 Jan 31, 2025 | |
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OverviewThe Americas Sales Enablement & Operations (SE&O) focuses on B2B customer engagement by developing and executing go-to-market programs, marketing campaigns, and a field operating model. This ensures consistent, measurable execution and landing of priorities. The Account Team Unit (ATU) Sales Enablement team, which is part of the SE&O organization, accelerates revenue growth, boosts field agility, and delivers results with our field sellers by deepening our partnership with key stakeholders across our Americas ATU, Sale Excellence, and Commercial Executives. We will be focused on driving alignment across processes and tools, leading with a cross-solution approach to optimize pipelines, ensuring effective communication and flawless execution, and leveraging insights to drive data-driven decision-making We are looking to hire a Senior Product Go to Market Manager to create and orchestrate strategic go-to-market (GTM) plans for assigned line(s) of business across sales, marketing, consulting, customer success, and partner functions, supporting One-Microsoft; This is a cross-functional role, resulting in revenue, growth and shared outcomes for the ATU aligned priorities. GTMM develops strong partnerships across corporate marketing, partner, services and sales to lead and execute the priorities. By applying to this U.S. based position, relocation is not provided for the role. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
ResponsibilitiesProduct Advocacy Acts as the primary product and technical advocate, evangelizing across products within the Product Manager-owned portfolio and across the business. Identifies and develops strategies to drive cross-selling scenarios and attach points across product/service area(s). Provides guidance to sales in customer engagements (e.g., resources and programs, best practices for scaling, change management, and deal coaching for segments), and counsels partner practice leads. Business Leadership Develops and executes business strategy and tracks the efficacy of plans across the business to drive sustainable growth within and beyond the boundaries of the fiscal year. Actively leads and engages with all stakeholders across the area/subsidiary for One Microsoft orchestration. Leads regular cadence of connections with corporate stakeholders to execute strategic planning. Partners across teams to drive GTM for aligned ATU Solution Plays, identifying growth opportunities in the market andbuilds clear execution plans. Align, influence and coach field teams, sales operations, marketing plans, business rhythms and changemanagement to convert strategic priorities into local execution. Drives regular engagements with relevant executive stakeholders to develop and operationalize strategies and oversee implementation of cross-market solutions that drive strategic impact and increased market share, in line with area-specific service requirements (e.g., local regulatory compliance/programs). Lead the team to deliver on targets by orchestrating execution and providing GTM objectives to drive marketing strategies for customer acquisition, acceleration, adoption and advocacy. Connected Sales Enablement Lands and champions solution plays for the ATU, activating connected sales and marketing execution in every segment tomaximize performance and share Serves as the primary orchestrator between corporate and the field and ensures field and corporate leadership are aligned on business results and actions to take. Strategically activates the partner ecosystem to enable and drive results. Identifies failure points and orchestrates resources to mitigate. OtherEmbody our Culture and Values | |